Your wedding bio is a portfolio — make Google send couples to it

Wedding planners, photographers, florists, DJs, and event vendors in 2026 drive discovery through Pinterest boards, Instagram Reels, and TikTok wedding content — but inquiries happen through Google Search, The Knot cross-clicks, and direct branded queries. A couple searches "Bloom & Co wedding florist inquiry," "best wedding planner [city]," or "event photographer portfolio [name]" — and if your link-in-bio does not index, they contact a competitor with stronger web presence.

An indexable wedding vendor hub consolidates portfolio gallery, inquiry booking, service packages, and vendor reviews into one URL that ranks locally and converts social inspiration into signed contracts.

LinkForge provides indexable /u/slug pages, custom seo_title and seo_description with wedding specialty and location keywords, automatic sitemap inclusion, Open Graph previews for wedding share cards, and local SEO architecture that helps vendor hubs rank alongside directory listings.

The couple journey

Touchpoint	Couple intent	Hub priority	Metric
Pinterest pin save	"Who did this wedding?"	Portfolio link	Gallery views
Google branded search	"Vendor name pricing"	Hub ranks with specialty	Inquiry click
Instagram wedding Reel	"How do I book them?"	Inquiry form link top	Lead submissions
Friend referral share	"Our planner was incredible"	OG preview with wedding photo	Referral inquiries
Wedding fair QR scan	Immediate consultation request	Booking link	Same-day leads

Branded Google search and Pinterest referral traffic drive 45–55% of initial wedding vendor inquiries for independent planners and vendors with indexed hubs.

Building your wedding vendor hub

The inquiry conversion layout

Primary CTA (1 link): Calendly, HoneyBook, or inquiry form. "Schedule a free consultation — limited 2026 dates" outperforms generic "Contact."

Portfolio (1–2 links):

Full wedding gallery
Featured real weddings by style
Video highlight reel

Services and pricing (1 link):

Package tiers and starting prices
What's included in each package
Add-on services

Reviews (1 link): Google reviews, The Knot badges, or video testimonials from past couples.

Bio copy for wedding SEO

Keyword-rich, crawlable bio text targets specialty + location queries:

"Bloom & Co — luxury wedding florals in Napa Valley. Garden roses, installations, and full-service design. View portfolio and inquire below. Booking 2026–2027."

Ranks for "Bloom & Co wedding florist," "Napa Valley wedding flowers," and "luxury wedding florist [region]."

SEO for wedding vendors

SEO element	Wedding use	LinkForge feature
Title tag	Business + specialty + region	Custom `seo_title`
Meta description	Inquiry CTA + availability	Custom `seo_description`
Style keywords in bio	Aesthetic, venue types, seasons	Indexable `/u/slug`
Wedding share cards	Pinterest and Instagram shares	Open Graph tags
Season updates	New portfolio or availability	Automatic sitemap
Directory alignment	Consistent URL on The Knot/Zola	Hub on all listings

Example configuration:

seo_title: "Bloom & Co | Luxury Wedding Florist — Napa Valley"
seo_description: "Luxury wedding florals in Napa Valley. Garden roses and full-service design. View portfolio and schedule your free consultation."

Wedding vendors typically rank top three for "[business name] wedding [specialty]" within 4–6 weeks when hub URL is consistent across directories and bio includes style keywords.

Platform tactics for wedding vendors

Instagram and Pinterest

Bio link = hub on both platforms. Pin portfolio link as Link 1. Rotate Link 2 for seasonal availability updates. Reel end card: "View our work — link in bio."

Google Business Profile

Set hub URL as GBP website. Google cross-references indexed wedding content with local vendor queries — reinforcing map pack presence for specialty searches.

Wedding directories

The Knot, Zola, and WeddingWire link to your hub instead of a generic homepage. One indexed URL consolidates SEO authority from all referral sources.

Vendor referral networks

When past couples share your hub in wedding planning group chats, Open Graph previews display your business name and signature wedding photo — converting warm referrals without extra steps.

Seasonal rotation calendar

Season	Hub update	SEO keyword focus
Engagement season (Nov–Feb)	Consultation link featured	"wedding planner [city]"
Spring weddings	Garden style portfolio top	"garden wedding florist [region]"
Summer peak	Availability urgency in bio	"book wedding vendor [city]"
Fall rustic	Autumn portfolio featured	"rustic wedding [specialty]"
Quarterly	New real wedding in bio	Fresh crawlable content

FAQ

Can a wedding vendor link page rank for inquiry searches?

Yes. Custom seo_title with business name and specialty, indexable bio with style keywords, and sitemap inclusion rank for "[vendor name] wedding [specialty]" consistently.

Should HoneyBook and link hub share the same URL?

No — hub is the discovery layer, CRM handles inquiries. One hub preserves SEO authority and gives couples portfolio context before the inquiry form.

How many links on a wedding vendor page?

Four to six. Inquiry, portfolio, services, reviews, optional vendor guide or blog — focused to drive consultation conversions.

Do Open Graph previews matter for wedding vendors?

Critical. When couples share your hub in planning group chats, OG tags show signature wedding photo and business name — driving inquiry clicks from trusted referrals.

Does sitemap update help when adding new portfolio work?

Yes. Automatic sitemap refresh signals Google to re-crawl after portfolio updates — keeping search snippets aligned with current work and availability.

Your Reel captures the moment. Your hub captures the inquiry — and ranks when couples search your business name tomorrow.

Launch your wedding hub on LinkForge — free →